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PDF) How Can Gamified Applications Drive Engagement and Brand Attitude? The Case of Nike Run Club Application
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Marco Segatto Analyzes Fitbit, Nike+, and Zombies, Run! using the Octalysis Tool - Yu-kai Chou: Gamification & Behavioral Design
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PDF] Exploring the Impact of Gamification on Users' Engagement for Sustainable Development: A Case Study in Brand Applications | Semantic Scholar
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